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The SPY x FAMILY x Morinaga Collaboration was a collaboration effort between SPY x FAMILY and the Japanese confectionary maker Morinaga (森永製菓株式会社). It offered themed food, gifts, and prizes based around SPY x FAMILY.
It ran from October 10 to December 27, 2022.
Description[]
The collaboration was first announced on Morinaga's website on October 5, 2022. Throughout the duration of the collaboration period, a special website providing detailed information on the campaigns and Morinaga's biscuit sandwiches was available.
Biscuit Sandwiches[]
From October 10 to December 27, 2022, biscuit sandwiches featuring three different visuals of SPY x FAMILY were distributed.
Loid, Anya, and Yor were featured on the front of packages, and Franky, Becky, or Henry appeared on the back sides with their unique messages about the charm of biscuit sandwiches. Also, variations of "hidden Anya" were hiding with her messages.
Campaign 1[]
From October 31 to December 27, 2022, customers who bought three or more biscuit sandwiches in the AEON stores received a special clear file.
Campaign 2[]
From October 10 to December 27, 2022, 600 participants who presented receipts for the product purchase had a chance to win original QUO cards ("Spy" and "Casual"). Also, 100 winners received a USB flash drive and a secret case in the shape of a biscuit sandwich.
Campaign 3[]
From October 10 to October 16, 2022, by following both the official Morinaga and SPY x FAMILY anime accounts and retweeting a select post (currently deleted), 1 user could win Anya's Penguin Plush Cooler Bag.
Extra Mission: M[]
At the bottom of the special website, a photo booth could be found. Upon clicking on the image, users would be given "Extra Mission: M" by Sylvia, who requested Agent "ICE×BISCUIT" to find top-secret documents detailing the manufacturing secrets of the popular product "B," which have been taken and hidden somewhere on the site. Franky appeared to provide users with hints and a cipher sheet to help them complete the mission.
After completing their mission, users would receive a special smartphone wallpaper.
TBA
Image Gallery[]
